DALLAS — June 19, 2007 – Choose Energy (www.chooseenergy.com), the only unbiased Internet site for Texans which compares electricity offers from pre-screened companies based on real-time information, announced today the appointment of Kris Oliver as chief financial officer. Oliver joins Choose Energy with more than 20 years of experience in strategy development, business to business and business to consumer Internet marketing, product development, new business development and finance and accounting.
Before joining Choose Energy, Oliver held various senior management roles at Sabre Holdings, an S&P 500 world leader in travel commerce and parent to Travelocity.com. While at Sabre, Oliver led efforts in consumer marketing, airline passenger solutions, airline distribution marketing and sales and service, building brands such as Travelocity.com, IgoUgo.com and GetThere.com. Additionally, Oliver held roles in financial planning, accounting, and strategic investment analysis. Prior to Sabre, Oliver served in various capacities at Arthur Andersen.
“We are extremely pleased to add Kris to our team, as his Internet marketing experience building recognizable and valuable brands with consumers complements our already strong energy marketing experience,” said John Bick, president of Choose Energy. “Kris has experienced success in the evolution of internet marketing and we are excited about transferring those learnings and success to accelerate our recognition as the leading brand among energy portals.”
“Choose Energy and the electricity marketplace in Texas has many similarities to the early days of Internet comparison shopping when consumers first heard about Travelocity and other Internet exchanges as a way to compare offers and shop prices,” said Oliver. “Early on, consumers couldn’t comprehend the value of online, interactive calculators in buying travel, but soon embraced the technology as a way of life. The same transformation will happen with energy,” he continued.
Oliver also serves as chief financial offer of Amen Properties (NASDAQ: AMEN), the parent company of Priority Power Management, Ltd., which owns Choose Energy.
About Choose Energy
Choose Energy, www.chooseenergy.com, is committed to being the leading and most trusted online source to residential and small business consumers for comparing and selecting competitive energy services. This customer-focused commitment is backed by experienced energy resources, great prices from qualified suppliers and powerful technology to enable real-time pricing, efficient enrollment and switching.
Choose Energy was founded in 2005 by Priority Power Management, Ltd. (http://www.prioritypower.net/) a leading Texas-based independent energy management and consulting services firm to large commercial and industrial clients. Priority Power Management has extensive energy experience and manages energy supply for over 800 clients utilizing more than 4 billion kilowatt hours, enough electricity to power more than 225,000 residential homes a year, and over 30 billion cubic feet per year of physical and financial natural gas contracts.
Priority Power Management is a wholly-owned subsidiary of Amen Properties, Inc. (NASDAQ: AMEN) (www.amenproperties.com), a real estate and energy company, which engages in the ownership and management of real estate, oil and gas royalties, and energy related business ventures.