When thinking about the energy it takes to power the super bowl festivities, there are several factors that are often forgotten, though they might not line up this year with typical events. Some of the factors that normally influence the energy footprint include:
Influx of visitors:
Last year, about 150,000 visitors flocked to the Miami area for Super Bowl week. This enormous influx of visitors to the already densely populated Miami area automatically increased the energy footprint. From highways to hotels, the sharp increase in the population demanded more energy resources to meet the needs of all the Miami inhabitants and the visitors. That won’t be the case this year, of course, with limited audience members and practically no travel.
The halftime performance is a major energy consumer during the Super Bowl. Although many fans tune in to watch the game, the halftime performance attracts an additional separate fan base. The halftime show typically includes a performance by a music megastar, with previous headliners including Beyoncé, Katy Perry and Lady Gaga. This year’s performer is The Weeknd. Millions of fans tune in purely for the musical performance. The massive sound system and extensive light shows that accompany the performance are some of the biggest energy consumers of the Super Bowl evening.
TV sets around the nation will be turned on for the nearly 4 hours it takes for the entirety of the Super Bowl. This time includes the actual game being played, the halftime show, and all the advertisements that will be televised. Generally, when a regular season game is on, viewers might tune in to watch the last quarter or most of the game if it’s a highly anticipated match-up.
The Super Bowl is unique because it’s one of the only few entertainment events where the audience is excited to watch the advertisements. Super Bowl advertisements are renowned for being some of the most creative and entertaining ads that viewers see all year. While some major advertisers are opting out this year, that has opened the field for new ones, creating excitement for what will come.With this increased watch time from advertisements, the energy consumption for TVs will likely be at an all-time high during 2021.
Normal TV sets consume about 100 watt-hours, but during the Super Bowl the average TV will consume well over 125 watt-hours. This is additionally compounded by all the TVs that are concurrently streaming the Super Bowl, totaling more than 30 million TVs nationwide. The cumulative energy consumption for the Super Bowl just from TVs alone will be more than 40 million gigawatt hours. For context, this is equal to more than 500 million LED light bulbs.